UTM Link Builder

Utility Tools

Add campaign tracking to any URL

FreePrivateInstant
Website URL
Source
Medium
Campaign name
Term (optional)
Content (optional)
Full guide, 3 min readUTM parameters explained: source, medium, campaign and naming rules that keep reports cleanRead the story behind this tool →
Embed this tool on your websiteFree
  1. Choose how tall the frame should be.
  2. Press Copy code.
  3. Paste it into your page, blog, WordPress or Notion HTML block.
Height
Live previewAll embeddable tools

The tool runs inside your visitor's browser, nothing is uploaded, and a small "Powered by ToolCloak" line stays under it. The second line (script) is optional: it makes the frame fit the tool's height.

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History

All history →

UTM Link Builder — at a glance

Build links with UTM source, medium and campaign parameters so you can see exactly where your visitors come from in Google Analytics.

Your details
example.com + instagram
Run
Result
…?utm_source=instagram&utm_medium=social

How to use it — step by step

Your page URL and campaign details.

1

Fill in the boxes

Type your details in the fields. Sample values are already filled in.

2

Build link

Press the button to create the output.

3

Check the result

Review the output and adjust any field if you want to change it.

4

Copy the result

Press Copy and paste it where you need it.

Pro tips

Small things that make the result better.

✦Use lowercase and underscores so reports stay consistent.
✦Source = where it came from, medium = type of channel, campaign = the promotion.
✦Do not use UTM tags on links inside your own website.

Quick facts

Freeno signup, no limit
Instantresult in a moment
Privatenothing is uploaded
Any devicephone, tablet or PC

Frequently Asked Questions

Where do I see UTM data?+

In Google Analytics under traffic acquisition reports.

Is my data safe?+

Yes. Everything runs inside your own browser. Your text, files and images are never uploaded to any server.

Is this tool really free?+

Yes — completely free, no signup, no watermark and no usage limit.

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